Cut through generic business advice and launch your business with a brand and marketing strategy that will save you time, money and a whole lot o’ heartache.
There is a world inside us that
whispers “But, what if…?’
What if I could leave the corporate world and be my own boss? What if my product could revolutionise the world? What if my ideas could really make a difference?
The tricky thing is, there is so much information out there about how to start a business. The process can be confusing and overwhelming to say the least. Where do you even start?
Well, my little paprika covered sausages, it all starts with creating a brand and marketing strategy that works for YOU. One that leverages your natural talents, aligns with your most deeply held values and side-steps those annoying blind spots we all have.
Everything else flows from there…
Why, hello there!
I’m Naomi: a brand strategist, copywriter and certified personality profiler with a degree in marketing.
And there was a time when I wasn’t sure if my business was going to fly. I was doing all the ‘right’ things, and yet I was tired, frustrated and getting lack-lustre results. Until one day, in a dark corner of the internet, I discovered my personality type, and it all became clear. There was nothing wrong with the strategies I was using, they just weren’t right for ME.
Armed with this information I aligned my brand, my business model and my marketing strategy to my personality type and core values, and within months it all started to flow. Now I use that same process to help small business owners cut through the overwhelming amount of information floating around the interwebs to create a business that not only looks the part but works for their strengths, their lifestyle and their financial goals.
How we can work together.
It all begins with my signature True North package. This is the core foundation from which all your future magic sauce flows. During your True North package we’ll create an action plan and figure out which of my packages you’ll need next… or in fact if you need any of them or if a custom package would work better for you. Based on your personality and values we may discover that you don’t need to spend a fortune on fancy logo and brand imagery because it’s your video content that’s going to bring in the customers, or perhaps spending the time on labouring through a complex website build is a waste of your time when a simple landing page and some Google ads would do the job to get the dollars flowing in. Perhaps you’re an introvert who wants to hide behind the scenes or you’re the sort of person who is just not. going. to.stick. to. creating social content day in day out – we’ve got a plan for that too. In fact together, we can come up with a plan for just about any personality type and values combination you can think of.
During our time together I’ll be there every step of the way to help bring your business to life in a way that will make you feel more at ease and more confident that you’re setting sail in the right direction.
True North Package
Align your business with your personality type & values
Timeframe: 4 weeks
True North Package
+ Custom Branding
Timeframe: 8-10 weeks
The Summit Package
True North Package
+ Custom Branding & Website
Timeframe: 3-5 months
Do It Yourself Brand Days
True North Package
+ A DIY day with me
Timeframe: As needed
You may just be starting out in your business or you may have been running it for a little while. You’re an expert in your field, but when it comes to your branding and how to communicate exactly what you do to the people that matter, everything just ends up getting a little foggy. My talent is being able to see through that fog, identify your key strengths and your weaknesses (we all have them!) and package that all up in one compelling brand and marketing strategy that will give you the confidence to run a business that fits you like a glove.
People who work with me usually have these things in common:
- They want to do something they’re really into every day, not just in their spare time – something that has deep meaning to them; whether it’s their craft or the experience of running a business.
- They’re ambitious but want to achieve success in an ethical way that expresses their personal values.
- They know deep down in their cotton socks that they don’t want to spend one more hour working in a corporate cubicle.
- They want to be the go-to people in their field of expertise – those who move and inspire others with innovative ideas that will make a difference and help the world in some way.
- They have a gritty, burning determination to see their dream become a reality and are willing to take full responsibility for that dream.
What’s it like to work with me?
“The best thing I’ve ever done for my business was getting my brand strategy done with Naomi. She took the time to really listen and connect with me during our personality profiling and values sessions, so when she delivered my new brand, it was so on point I didn’t change a thing! I can’t thank her enough for the start she gave me in my business. Getting clear on who I am, my message and how that translated into my brand story and marketing was absolutely everything for me. It was really when everything took off for me. Amazing.”
“Naomi always rocks our world with her wisdom, dedication, experience and energy, but our recent expansion into the United States has taken matters to another level with a new website design spanning two countries, new product launches and photoshoots in California that Naomi art directed via video stream at 1:30 in the morning Tasmania time. I’ve often wished I could have a chihuahua-sized Naomi to carry around in my bag so I could ask her advice 24/7 on all things creative small business-related. She’s the perfect mix of Eat Pray Love meets Mad Men.”
“Meeting Naomi made so many miracles happen. I can’t thank her enough!”
“I still remember the day I found her. Her beautiful pixie-like face smiling back at me from her website. I knew straight away that she was ‘The One’. Naomi Gora, You are such a fabulous woman. You have a tremendous talent for helping people turn their dreams into reality and making the journey fun and deeply inspiring. You held my hand when I didn’t really know what I was doing or where I was going, and then… Just when you knew I was ready. You let go. And watched me fly.”
“Going through Naomi’s True North Package was like seeing a beautiful bright light in a dark room. Her vast knowledge of marketing and her authentic desire to see her clients shine is rare. If you’re struggling with your business I highly recommend working with Naomi before wasting money on branding and marketing strategies that are not aligned with your values and natural talents.”
“What a gift it has been to work with Naomi. Her love, care, wisdom and professionalism was evident from our first meeting. She has not only produced a brand and website that I like, it resonates with my very core. The personality based branding work that helped inform the site truly reflects Naomi’s deep insight and market knowledge.”
“Naomi made the daunting process of starting a business seem easy and enjoyable. Her design and creativity were fantastic, and I think I’ll have my brand strategy on my bedside table forever! This one asset has helped me make so many good decisions and saved me so much time and money. My clinic is now booked out for months to come and I’ve had to hire more staff to keep up with demand!”
Naomi is the most delightful business strategist, tech whizz and lateral thinker who has an incredible knack of understanding your needs, aligning them with your business and then delivering beautiful, functional and effective solutions. I loved working with her when bringing my most recent book ‘Bruny’ into the world and consider her a brilliant asset in managing all those complex, but necessary online business and marketing requirements.
“So many thanks to the amazingly talented, creative and ever so patient and caring Naomi Gora. If you need a new brand or website or business and marketing strategy she can do it all. Her unique process links to your personality type and takes you on a journey of discovery about how to do business your way. 5 golden stars to you Naomi!”
“Whether you’re creating a new business & brand strategy or wanting to evolve in your existing one, you just have to connect with Naomi. Working with Naomi has taught me so much about who I am and how I can serve others in my industry with confidence and authenticity. Her knowledge, support and guidance has been so invaluable in helping me to create a business that is both effortless and rewarding.”
“I was more than impressed with the process and personalised service Naomi provides. She’s intuitive and has a gift of making you feel at ease so your deepest desires and dreams for your vision can be uncovered. Throughout her process including deep enquiry and personality profiling, which is enlightening in itself, a full understanding of you and your business strategy is revealed to be artfully integrated into a comprehensive brand. So thank you Naomi, through you, not only do I have an amazing logo and website I love, I have learned so much about myself and my business too!”
“I love my brand strategy, the logo and everything about it!!! I just feel like this logo is ME. Naomi, you nailed it.”
“Creating a logo to support my book The Business Plan for Peace was an integral part of delivering my overall strategic plan to a range of key stakeholders. What Naomi achieved was exactly what I was after. I was impressed, not only with her graphic design skills but her ability to find clarity within the multiple concepts provided in my brief and weave them into a cohesive whole.”
“I am so thankful I found Naomi in the depths of the internet. I got so much more than I expected working with her and learnt so much about myself through her unique process. She takes the time to listen and understand who you are and uses her amazing insight and intuition to provide a sustainable business platform that fits you like a glove. Her work is truly pioneering. Thank you Naomi, your are one inspiring, innovative and heartful business woman”.
It’s time to bring your world to life.
If you’d like to work with a creative professional who’ll believe in you and your business idea as much as you do, find out more here…